Magazines are the oldest of traditional media. Sports magazines feature sponsors, players, teams as well as events within the sports industry. The magazine includes a significant amount of advertisements that are relative to the magazines theme and focus. This vital component helps magazines reach sales revenue in various demographic locations. Now with social media gaining momentum, the traditional sports magazine still has it’s audience and it generates a prodigious amount of revenue from subscribers annually.
This traditional platform is a popular form of generating revenue called license merchandise and apparel. It is amazing how you can feature a team by putting the teams logo on hats, shirts, jerseys, cups or accessories to generate a significant amount of revenue and this is the reason that this popular traditional media platform will always be a staple in the sports industry.
Billboards- This NBA billboard or billboards is a great traditional media platform that has been around since the genesis of sports. This is a great way to advertise your team or event but also it is a great tool, t outside of the social media platform, that really works hand in hand. Billboards attract investors and sponsors along with generating a fan base or an audience to your team or event that the social media platform can not. This traditional media platform will not ever become extinct because without it the sports industry would fizzle.