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Public Relations: Week 2 Assignment

Posted by jamesdeloach1 on July 22, 2013
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Full_Sail_University_Logo

 

***Spokesperson Address***

To all Jordan Brand & Nike Representatives

It has been twenty plus years of quality and innovation.  As an organization we have been able to build a loyal fan base and a dedicated following that has made our brand the top company in the market. There have been many challenges that we had to overcome but with high standards and high values we have been able to overcome these challenges and press forward into the future with our products. There were times that we may not have been successful in sales with our products but our dedication and commitment to excellence has always kept us on top. We have always made sure that providing great customer service and quality products were always going to be the staple of our brand.  I assure you that I am committed to bringing those top of the line products and services to our loyal customers. My passion and dedication for the success of this organization will never falter and I will strive to commit and build upon the values and principles that this great organization has built. I humbly thank you for all of your continued support, commitment and loyalty. This is a great organization and we are a great company and we will build upon the future as we continue to innovate, create and deliver the best quality services and products as we move forward. I THANK YOU.

 

 

– Michael Jordan

***Note this is a class assignment and not a real address from Brand Jordan or Michael Jordan. None of the details in this address are true***

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***DIGITAL PRESS RELEASE

Sources:

 

 

http://nikeinc.com/

 

 

http://www.nike.com/jumpman23/index.html

 

 

Rick Telander (1990-05-14). “In America’s cities, kids are killing kids over sneakers – 05.14.90 – SI Vault”. Sportsillustrated.cnn.com. Retrieved 2013-07-20. From http://sportsillustrated.cnn.com/vault/article/magazine/MAG1136895/index.htm

 

 

Rich Elliott. (May 18, 2011). “ Maya Moore makes history as first woment’s player signed by Jordan Brand.” CTPost.com Retrieved 2013-7-21. From http://www.ctpost.com/uconn/article/Maya-Moore-makes-history-as-first-women-s-player-1385029.php

 

 

 

 

 

 

PHOTO BLOG POST-NEW MEDIA

Posted by jamesdeloach1 on August 26, 2012
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Image #1

 

I took this photo for a Facebook post. This is a great picture to promote exercising and fitness for the elderly.  It’s very critical for the elderly to stay active and healthy. This photo shows two elderly ladies on their bikes just riding around the neighborhood. This will attract and inspire other elderly to ride their bikes and take some time to exercise.

 
 
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Image #2

 I took this photo for a website headline. Running is a major recreational sport that is woven in the American fabric. This picture can advertise an upcoming marathon or jogging event that is going to help raise money for a charity. The participants may enjoy running along with giving their valuable time to a worthy cause. This is a great way to attract attention and sponsors to the event.

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Image #3

I chose this photo to market and promote a boxing event on Twitter. This photo shows two boxers training. If you have a great following, the fans or friends can re-tweet the promotional material and let it circulate to the masses. Also, this could be a great attraction for the fans of the boxing world to want to purchase tickets, license merchandise and memorabilia etc.  Importantly, this event could attract sponsors to want to advertise during the event along with getting broadcast and media involved such as pay per view or cable television to buy the media rights to air this spectacular event.